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Government Contracting for Beginners (Part 1)
You probably know that the federal government is the world’s biggest customer. Have you wondered how to sell to them? How to get started in positioning your business to sell to the world’s biggest customer.This webinar is dedicated to demystify/deconstruct how your business can begin to sell to federal agencies, and why federal agencies may want to buy from you. Nick Rajpara | Small Business Administration (SBA) | nirav.rajpara@sba.gov
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Optimize Your Product Sourcing: Tips for Finding Quality Products and Reliable Suppliers
In this webinar, learn how to efficiently source quality products, find reliable suppliers, and negotiate better deals. We’ll cover the key steps in product sourcing, from identifying trusted suppliers to managing logistics for smooth operations. Whether you’re looking to expand your product line or streamline your supply chain, this session will provide you with the tools to make informed sourcing decisions and grow your business.
Build Your Website With Canva
In this workshop series, learn how to create stunning designs efficiently using Canva for Business, including effective website design. Discover tips, tricks, and advanced techniques to elevate your design game and create impactful visuals for your brand and online presence.Stefanie Magness | PR & Visibility Strategist | Elevate Visibility Group | stefanie@elevateupr.com
Government Contracting for Beginners (Part 2)
You probably know that the federal government is the world’s biggest customer. Have you wondered how to sell to them? How to get started in positioning your business to sell to the world’s biggest customer.This webinar is dedicated to demystify/deconstruct how your business can begin to sell to federal agencies, and why federal agencies may want to buy from you.Nick Rajpara | Small Business Administration (SBA) | nirav.rajpara@sba.gov
Get Your Business Featured in the Press
Want to see your business featured in news articles, magazines, or online media? Join us for this interactive webinar to learn how to attract press coverage and build valuable media relationships.Stefanie Magness | PR & Visibility Strategist | Elevate Visibility Group | stefanie@elevateupr.com
How to - Build and Repair Your Credit: A Step-by-Step Guide
Description:In this session, we’ll guide you through the process of building and repairing your credit to strengthen your financial foundation. You’ll learn practical strategies to improve your credit score, manage debt responsibly, and fix any credit issues that may be holding you back. Whether you're starting from scratch or recovering from past financial challenges, this session will help you understand how credit works, how to monitor and improve your score, and how to position yourself for better financial opportunities.
Leveraging Influencers and Partnerships for Market Growth
Strategic collaborations can take your business to the next level but knowing how to effectively leverage influencers and partnerships is key to maximizing your reach. In this webinar, we’ll explore:How to identify the right influencers and brand partnersBest practices for building authentic collaborationsStrategies for expanding your audience and driving salesMeasuring the impact of influencer and partnership marketing
How to - Find the Right Back Office Support
Behind every successful business is a strong back office. From bookkeeping and payroll to administrative support and compliance, the right back-office team helps your business run smoothly and efficiently. This webinar will guide you through identifying your back-office needs, outsourcing vs. in-house options, and best practices for selecting reliable support services. Learn how to free up your time, improve operations, and focus on growing your business.Monique Kennedy | NuFinancial | info@nufinancialpro.com
How to - Keep Your Business Legal: Compliance Essentials
Ensuring your business remains legally compliant is just as important as registering it. In this webinar, we’ll cover the essential next steps to keep your business in good standing, including licensing, permits, tax obligations, contracts, and ongoing regulatory requirements. Learn how to avoid common compliance pitfalls and set your business up for long-term success.
Building Business Credit That Opens Doors to Funding (Recording)
Speaker: Neddal Abu-Taa, Atlantic Union BankStrong business credit can help you access financing, secure better loan terms, and strengthen your company's financial foundation. In this session, you'll learn how business credit works, why lenders and suppliers use it to evaluate your business, and the practical steps you can take to establish and improve your business credit profile.Participants will explore the key factors that influence business credit, common mistakes that can hurt creditworthiness, and strategies for building a strong credit history over time. Whether you're preparing to apply for a loan or simply looking to position your business for future growth, this session will provide actionable guidance to help you become more funding-ready.
Marketing and Selling Your Product to Corporate Buyers
Breaking into the corporate market can be a game-changer for small businesses, but navigating the complexities of B2B sales requires the right strategy. In this webinar, we’ll cover key insights on how to market and sell your product and services to corporate buyers.
Sales Strategy Development
Dive into the fundamentals of sales strategy development in this workshop. Explore proven methodologies and best practices to craft effective sales strategies tailored to your business objectives, target audience, and market dynamics.
How to - Manage Debt: Smart Strategies for Financial Stability
Managing debt effectively is essential for maintaining financial health and business growth. This webinar will cover best practices for handling business debt, including strategies for reducing liabilities, improving cash flow, and avoiding common pitfalls. Learn how to assess your debt, negotiate better terms, and develop a repayment plan that supports long-term stability. Whether you’re looking to refinance, consolidate, or optimize your financial strategy, this session will provide practical insights to keep your business on track.Clarice Williams | Executive Director | WebsTraining Center | clarice@webstraining.org
Strong business credit can help you access financing, secure better loan terms, and strengthen your company's financial foundation. In this session, you'll learn how business credit works, why lenders and suppliers use it to evaluate your business, and the practical steps you can take to establish and improve your business credit profile.Participants will explore the key factors that influence business credit, common mistakes that can hurt creditworthiness, and strategies for building a strong credit history over time. Whether you're preparing to apply for a loan or simply looking to position your business for future growth, this session will provide actionable guidance to help you become more funding-ready.
How to - Manage Your Cash Flow for Business Growth
Cash flow is the lifeblood of any business. Without proper management, even profitable businesses can struggle to stay afloat. This webinar will cover essential cash flow strategies to help you maintain financial stability, plan for growth, and navigate unexpected challenges. Learn how to track cash flow, optimize receivables and payables, and avoid common pitfalls that lead to cash shortages.JoAnne Alston | CPA & Financial Advisor | jlacpaservices@mer-fi.com
Utilize AI for Business Marketing
Explore the transformative power of AI in business marketing. Learn how to harness AI technologies to optimize marketing campaigns, personalize customer experiences, and drive growth. Gain practical insights into leveraging AI tools and platforms for maximum impact.Stefanie Magness | PR & Visibility Strategist | Elevate Visibility Group | stefanie@elevateupr.com
Know Your Numbers: Understanding Financial Statements with Confidence (Recording)
Speaker: JoAnne Alston, CPA & Financial CounselorFinancial statements tell the story of your business. In this workshop, you'll learn how to read and interpret your income statement, balance sheet, and cash flow statement so you can make informed business decisions. Whether you're preparing to apply for financing or simply want to better understand your business's financial health, this session will help you build the confidence to use your numbers effectively.You'll learn how to:Understand the three key financial statementsInterpret what your numbers are telling youIdentify strengths and potential financial risksUse financial data to support business growth and funding decisions
Own Your Local Search: Google Business Profile, Apple Business Connect & Yelp Optimization
Learn how to make your business highly visible to local customers across key online platforms. This session covers optimizing your Google Business Profile, Apple Business Connect and Yelp listings to improve search rankings, attract more reviews and drive traffic to your business. Participants will leave with actionable strategies to boost their online presence, increase customer engagement and turn local searches into paying clients.
Get Funding Ready: What Lenders and Investors Want to See (Recording)
Presenter: Michael Vandergrift, Atlantic Union BankSecuring funding starts long before you submit an application. In this practical workshop, you’ll learn what lenders and investors evaluate when determining whether a business is ready for financing. We will walk through the key components of a strong funding package, including financial statements, cash flow, credit, business planning, and supporting documentation.Participants will gain a better understanding of how financing decisions are made, common reasons applications are delayed or declined, and the steps they can take now to improve their funding readiness. Whether you’re preparing to apply for a loan, seeking investment, or planning for future growth, this session will provide actionable guidance to help you present your business with confidence.What you’ll learn:What lenders and investors look for when evaluating a businessThe essential documents needed for a funding applicationHow financial statements and cash flow impact financing decisionsThe role of personal and business credit in accessing capitalCommon application mistakes and how to avoid themPractical steps to strengthen your business before applying for fundingThis workshop is ideal for entrepreneurs and small business owners who want to increase their chances of securing the capital needed to start, grow, or expand their business
How to - Maximize Your Tax Deductions: Tips for Business Owners & Entrepreneurs
Tax season can be a stressful time for business owners. In this session, tax professionals will guide you on strategies to organize financial records, leverage business deductions, and maximize tax efficiency. From understanding quarterly tax payments to preparing end-of-year financial statements, learn practical tips to avoid common tax pitfalls and optimize your financial returns.